Australian Dental Association

Campaign: Find a dentist
Date: 2019

The behaviour:

Victorians are avoiding their regular dental check-ups, often leaving it until it’s too late.

Play Video

The change:

We play to the notion of ‘control’ – if you don’t take control of your oral health, your tooth will take over and you’ll be screaming out to go to the dentist.

What behaviour do you want to change?

Have a chat

More work that's inspired change.

Filter

VicHealth

Campaign: This girl can

We inspired women across Victoria to get active, by helping them overcome any fears of judgement.

AustralianSuper

Campaign: Circle of super

We inspired Australians to trust and prefer AustralianSuper more than any other super fund. Most importantly, we inspired them to do small, good actions that lead to a better retirement.

CBUS

Campaign: There's a lot of us

We positioned Cbus Super as the leading super fund for the entire Building and Construction and Allied industries.

Industry Super Australia

Campaign: Compare the pair

We inspired a movement that reshaped the financial landscape of Australia and secured the retirement of over 6 million Australians.